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As Southeast Asia’s fastest growing economic hub, Malaysia is an ideal location for MICE travel: Meetings, Incentives, Conferences, and Exhibitions. In 2024, the Malaysia Convention & Exhibition Bureau (MyCEB) secured 38 successful bids, attracting 49,558 delegates and delivering an estimated economic impact of RM665.7 million.
This year, Malaysia will chair ASEAN and plans to host over 300 events. ASEAN events will be held in various Malaysian states, with a whole-of-nation approach that will benefit every region of the country.
Regardless of group size, ATPI’s end-to-end approach as Malaysia MICE travel experts supports your employees, partners, and suppliers—whether they’re travelling to Kuala Lumpur, Johor, Penang, Sabah, or beyond. Read on to find out how we make it happen.
Comprehensive conference planning Malaysia
Having operated in Malaysia since 2002, ATPI combines deep local knowledge with a powerful global network of 500+ suppliers. Through our exclusive airline partnerships and negotiated rates with hotel and ground transport providers, we help you secure preferential pricing without compromising on quality.
Our strategic, data-driven booking process pinpoints the best timeframes to secure maximum value—ensuring every ringgit of your event budget is well spent.
With ATPI EventsHub, you gain access to an all-in-one platform to manage attendees, track spend in real time and streamline communications—helping you save up to 30% on event costs and 20% in staff time.
Engaging & Sustainable Incentives
At ATPI, we believe incentive travel should not only reward and inspire—it should reflect your organisation’s commitment to progress, purpose, and people. That’s why we design experiences in Malaysia that are as meaningful as they are memorable, aligning with your corporate sustainability and innovation goals.
“The pandemic has reshaped industry practices, emphasizing the importance of technology and sustainability,” says Angelica Chan, Country Manager, ATPI Malaysia. “With ATPI, I am committed to expanding our B2B footprint and sharing our sustainability goals with business partners.”
That commitment comes to life through ATPI Halo, our innovative tool that helps you measure and reduce the environmental impact of your events. From calculating the carbon footprint of your incentive travel programme to offering smart, sustainable alternatives, ATPI Halo ensures your experiences are aligned with your ESG goals.
Expert analysis
Another reason why we’re Malaysia MICE travel experts is because the ATPI approach doesn’t end when your travellers are packed up and heading home—our end-to-end service includes post-event analysis as part of our commitment to delivering seamless business event logistics in Malaysia.
Throughout your conference, exhibition, or incentive trip, we use smart tools like the ATPI EventHub for real-time attendee tracking, and ATPI Analytics to gather and interpret meaningful data. These insights help you measure guest satisfaction, monitor engagement, and shape even better events in the future.
That’s not all—our tools like ATPI ExpenSys streamline expense management, ensuring every Malaysian Sen is accurately tracked, backed by receipts, and approved by stakeholders.
Ready to find out more? For more information on ATPI’s MICE travel services in Malaysia, click here.
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