The first week of January showed how quickly the travel industry can come under pressure. At Amsterdam Schiphol Airport, persistent snowfall, icy conditions, and freezing temperatures caused major disruption. More than 3,200 flights have been cancelled so far this January, with over 700 on a single day. Thousands of travellers were stranded at the airport. Hotel rooms sold out within hours. Pressure on airline service desks continued to rise. Information channels struggled to keep up with the speed of events.
For business travellers, the impact was immediate. Travellers did not reach their destinations. Meetings were postponed. Workflows were disrupted. Projects slowed down and deadlines shifted.
This is when having people who think and act immediately makes the difference. When plans change, notification alone is not enough. Business travellers want clarity and fast, well-informed choices, supported by experts who understand the complexity of corporate travel.
During this period, ATPI increased capacity immediately. Teams tracked changes in real time, searched for alternatives, and kept travellers and travel managers continuously informed. Not as a one-off action, but as an ongoing process, constantly adjusted to what travellers needed at that moment.
“In situations like these, it is not just about technology. People want to know where they stand so they can keep moving. It helps to have someone who looks at the situation with you, maintains oversight, and restores calm when everything becomes unsettled,” says a Senior Corporate Travel expert.
At moments like this, travel management is not an administrative task. It has a real impact. Every decision affect people, their schedules, and the work that must continue. When unpredictability takes over, expertise shows its value. By restoring calm, providing direction, and ensuring business travel can continue.
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