Sponsor Activation
Finding the perfect balance between communicating your message and creating a memorable sporting experience
Using our decades of industry experience to meet the challenge of successfully sharing your brand values whilst providing unforgettable memories, ATPI Sports Events translates your sponsorship strategy into a robust activation plan that delivers tangible results for all stakeholders.
Create sponsor activation programmes that excite and engage your audience
Successful sponsor activation can only occur when the goals of the sponsor and the needs of the audience meet, which is why ATPI Sports Events’ specialist team take the time to truly understand the requirements of our clients in order to deliver a tailored programme that delivers.
Thanks to our experience as a partner of national and international sports federations and our role as the official hospitality agency for the Common Wealth Games and the Volvo Ocean Race, ATPI Sports Events has developed a method that provides insight, control, creativity and expert implementation.
Insights for Sports Events
Delivering what really matters: ATPI and Clipper Round the World Yacht Race
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Delivering what really matters: ATPI and the Canadian Olympic Committee
Tokyo 2020 provided an Olympic experience unlike any other. The international multi-sport event, which was postponed a year due to the COVID-19 pandemic, was the first and, so far, only Olympic Games to be held without official spectators.
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Delivering what really matters: The Ocean Race and ATPI
The Ocean Race and ATPI Sports Events have partnered up to make sure that guest experiences during The Ocean Race 2022-23 edition will be unique and unforgettable.
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Why travel is vital to the post-pandemic mega event experience
The world of sports is more globally interconnected than ever with fans travelling across the globe to see their teams perform at the mightiest of venues against the best teams in the world.
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Just Eat Takeaway.com and ATPI deliver what really matters at the UEFA Women’s EURO 2022.
This summer was one of seismic proportions, as Europe’s finest took to the hallowed turf and battled it out in the beautiful game. The event did not disappoint, from start to finish, it broke every record in the book and provided viewers with an entertaining experience.
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Tips and Tricks to Making Your Event More Sustainable
The demand for a more sustainable approach to organising events is increasing. As an event planner, you have the ability to make significant changes in your field, because let's face it, change is in your own hands. What options do you have for a more environmentally friendly event?
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Sponsor Activation
