Is your travel communication strategy fit for purpose?
Building a communication strategy around corporate travel has traditionally been used as a way of boosting engagement and improving compliance with travel policies. However, like many things this year, this too has changed.
It’s paramount that your travellers fully understand the changes you and your organisation have made in regards to corporate travel due to the pandemic, as this will ensure they are safe and compliant when they start to travel.
Organisations now need to communicate with their travellers to ensure they are safe and secure, as well as feel confident about any upcoming trips.
It’s therefore a good idea to start thinking about how you have communicated with your entire travelling community in the past and to review it critically - is this robust enough for now and the future?Read the full article here