Strategic Event Management
Use strategic events management to achieve your business' goals and reinforce your brand
Our events experts manage the concept, the creation, the communication and every stage in between to ensure that your corporate events contribute to achieving your organisation’s greater goals, aligning into one master strategy.
Create a successful events strategy alongside a team of experts who operate as an extension of your team
The right events strategy can be used as powerful tool to use alongside your organisation’s wider sales and marketing efforts. Whether you’re aiming to reinforce your brand values, increase customer loyalty or launch a product with a showstopping start, a dynamic corporate events strategy can achieve it.
ATPI Corporate Events’ team of specialists view each event within the context of your organisation’s marketing campaigns, sales strategies and organisational culture to ensure that each event aligns with your goals. Taking a considered approach, our experts will identify your target audience and tailor every stage of your event to speak to them in the most relevant way, whilst also capturing decision-driving data and insights to inform your future initiatives.
Providing a physical, live experience for your customers and prospects is so effective in reinforcing the perception of your brand, as it allows you to communicate beyond the limitations of words and language. You can only successfully reach your audience when you collaborate with people who understand your story and share it well.
A complete corporate events solution that fits seamlessly with your sales and marketing strategy
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Stakeholder management
Stakeholder management
Supporting in stakeholder management and buy-in at the initial concept stage
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Peer benchmarking
Peer benchmarking
Providing peer benchmarking to ensure your event stands out for the right reasons
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Creating proposals
Creating proposals
Creating proposals for destinations and suppliers that are most relevant to your organisation
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Safety and compliance
Safety and compliance
Ensuring safety at all times by identifying and implementing industry and legal best practice
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Design and production
Design and production
Guiding the design and production of your event, including AV, lighting and entertainment
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Communication
Communication
Maintaining effective and customer focused communication throughout all stages of your event
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Systems
Systems
Managing delegate response systems, ticketing and meet and greet services
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Reporting and analysis
Reporting and analysis
Capturing all relevant and requested data, as well as providing post-event reporting and analysis
Insights for Corporate Events
CSM: Bespoke Event Technology
Find out how ATPI Corporate Events created and implemented bespoke event technology for CSM Bakery Solutions
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Strategic Product Launch Takes Savita Oil to Turkey
Find out how ATPI Corporate Events helped a client deliver a highly successful product launch
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Strategic Event Management