Lease car of the Year 2011

Client

ING Car Lease/ Alphabet

Target

An informal bonding event during which the Lease Car of the Year 2011 was announced. In order to achieve as great a turnout as possible, the event needed to be distinctive, from its preliminary phase to implementation.

Solution

The selection took place during the first day AutoRai was open to the public.

Result

For further information about the event, click here.

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    • ING Car Lease Car of th year 2
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